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    • Les stratégies publicitaires télévisuelles algériennes et françaises. 

      Bendib, Hanane; Chehad, Med. Salah (جامعة الإخوة منتوري قسنطينة, 2018-02-18)
      By tapping into the world of media communication, the ambition of this work takes care to describe one of his tools, idol of the modern era, namely advertising, in this case mainly the one we found on television. ...